Welcome to the Modules
Here are your downloads for Module 5 of the Internet Marketing Roadmap
Get Started on the Modules:
(Each lesson runs about 10 minutes)
Module 5 Keyword Research-Speaking the Language of Your Customers
In Module 5 you’ll discover how good keyword choices multiply the results of the work you are already doing when you write website content.
(Module Five lessons will be released 28 days after enrollment)
Module Five: 5 Lessons
This module’s topic is broken into 5 short lessons complete with practice guides.
Lesson 1: Keywords Matter (It’s a numbers game)
This lesson is about “Why Keywords Matter-The Numbers Game of Internet Marketing”
In this lesson, you’ll discover one of the truths of online marketing: It takes a lot of traffic to build a viable business.
You’ll review examples of keyword demand to make sure you have selected a business with real potential for growth.
Lesson 2: Finding Niche Keywords
This lesson focuses on “Finding Niche Keywords-What words can help my site ranking?”
In this lesson, we’ll show you how to incorporate keywords into your website that connect with potential customers and make the search engines happy. You’ll explore how the right niche keywords can build traffic to your site and how to pick “winnable” phrases.
Lesson 3: Test Keyword Depth
This lesson is about “Testing Keyword Depth-Do you have enough to talk about?”
By the end of this lesson, you’ll know what to look for to have enough keyword depth to develop a successful internet marketing plan that builds traffic to your site for the long haul.
You’ll look at related terms that can help build traffic to your site and broaden your appeal to visitors.
Lesson 4: Create a Keyword Hierarchy
This lesson is about “Creating a Keyword Hierarchy–How to organize your words and phrases for maximum impact”
In this lesson, we’ll show techniques to create a keyword hierarchy so you can see the “whole picture” of how the various phrases will fit together.
You’ll develop your keywords into a hierarchy that organizes your research into a functional framework.
Lesson 5: Create a Keyword Map
This lesson is about “Creating a Keyword Map-How to implement your keyword hierarchy”
In this lesson, you’ll build on the previous lessons and create a one-page prioritized keyword map so you can move forward to build traffic to your site over time.
You’ll create a plan to incorporate relevant keywords into your website that will connect with people and search engines to build your online traffic.
Master Class 2 Module 6 Preview: Search Engines (How to Get Found Online)
Preview Module 6 as you look at what the search engines do with those keywords and explore techniques to get found online and build traffic to your website.
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